Trade Show PlanningPlan
Trade Show Planning Timeline: Week-by-Week Checklist for Exhibitors
A complete week-by-week trade show planning timeline for exhibitors — from 3 months out to post-show follow-up.
9 min read
Trade Show Resource Center
Trade Show Resources for Exhibitors
Practical guides, checklists, templates, and strategies for planning, running, following up on, and improving your trade shows.
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Trade Show PlanningPlan
Trade Show Budget Template: The Complete Exhibitor's Guide to Planning Every Dollar
A detailed trade show budget template for exhibitors with every cost category, typical price ranges, and spreadsheet columns you can use today.
11 min read
Lead Capture & Follow-UpFollow Up
Trade Show Lead Follow-Up: How to Convert Booth Visitors Into Customers
Learn how to organize, prioritize, and follow up with trade show leads after an event, with a practical process for tracking leads from first contact through conversion.
10 min read
Budget, ROI & AnalyticsAnalyze
How to Calculate Trade Show ROI: Formulas, Benchmarks, and What to Track
The exact formulas exhibitors use to calculate trade show ROI — cost per lead, revenue per show, and how to present results to leadership.
10 min read
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Execute
Trade Show Giveaway Ideas That Actually Drive Leads (Not Just Traffic)
Trade show giveaway ideas for exhibitors that attract the right prospects — not just people who want free stuff.
9 min read
Trade Show PlanningPlan
Trade Show Planning Timeline: Week-by-Week Checklist for Exhibitors
A complete week-by-week trade show planning timeline for exhibitors — from 3 months out to post-show follow-up.
9 min read
Staffing & Team ManagementExecute
Booth Staff Scheduling for Trade Shows: Shifts, Briefings & Team Coordination
A complete guide to booth staff scheduling for trade shows — shift patterns, role assignments, staff briefings, and keeping energy high across multi-day events.
10 min read
Lead Capture & Follow-UpFollow Up
Trade Show Lead Follow-Up: How to Convert Booth Visitors Into Customers
Learn how to organize, prioritize, and follow up with trade show leads after an event, with a practical process for tracking leads from first contact through conversion.
10 min read
Staffing & Team ManagementExecute
Trade Show Team Management: How to Coordinate Staff Before, During, and After the Show
Role assignments, communication rhythms, shift planning, and post-show follow-up so your booth team operates as one unit.
6 min read
Booth Operations & LogisticsPlan
Trade Show Shipping Guide: Deadlines, Carriers, and Everything Exhibitors Need to Know
The complete guide to shipping booth materials to trade shows — advance warehouse deadlines, carriers, tracking, and what to do when things go wrong.
10 min read
Plan
25 Trade Show Tips for Exhibitors That Actually Work (From Teams Who Do It Every Year)
Practical tips from experienced trade show exhibitors covering booth design, lead capture, staff management, and post-show follow-up.
9 min read
Booth Operations & LogisticsExecute
Trade Show Booth Setup: The Complete Step-by-Step Guide for Exhibitors
Everything exhibitors need to know about setting up a trade show booth — from advance warehouse deadlines to teardown day.
10 min read
Trade Show PlanningPlan
Trade Show Budget Template: The Complete Exhibitor's Guide to Planning Every Dollar
A detailed trade show budget template for exhibitors with every cost category, typical price ranges, and spreadsheet columns you can use today.
11 min read
Budget, ROI & AnalyticsAnalyze
How to Calculate Trade Show ROI: Formulas, Benchmarks, and What to Track
The exact formulas exhibitors use to calculate trade show ROI — cost per lead, revenue per show, and how to present results to leadership.
10 min read
Lead Capture & Follow-UpExecute
7 Trade Show Lead Capture Strategies That Actually Work in 2026
QR codes, digital forms, scoring, and follow-up timing — practical tactics to capture and convert more booth traffic.
7 min read
Booth Operations & LogisticsPlan
The Ultimate Exhibitor Booth Checklist: 75 Items You Cannot Forget
The most comprehensive trade show booth checklist for exhibitors — 75 items organized by category with critical items flagged.
10 min read
Trade Show PlanningPlan
How to Create the Perfect Trade Show Booth Checklist (Free Template)
A step-by-step guide to building a booth checklist your team will actually use — plus a free template you can import into Boothlyo.
6 min read